Wine consumption in the city of Recife (Brazil): a study of the relevance of the drink’s attributes on the moment of purchase

This study is a theoretical-empirical research on the identification and analysis of wine attributes’ relevance in the purchase decision process to consumers from Recife. The theoretical framework was developed based on the identification of the most-frequently evaluated wine attributes in consumer...

Olles dieđut

Bibliográfalaš dieđut

Váldodahkkit:	Nayara Diniz, Simone Almeida, Viviane Salazar, Anderson Gomes de Souza
Materiálatiipa:	Artigo
Giella:	Inglês
Almmustuhtton:	Associação Nacional de Pós-Graduação em Turismo 2017-01-01
Ráidu:	Revista Brasileira de Pesquisa em Turismo
Fáttát:	Comportamento do consumidor. Vinho. Atributos do produto. Escala Best-Worst.
Liŋkkat:	https://rbtur.org.br/rbtur/article/view/1153
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