ANÁLISE DO PROCESSO DE IMPLANTAÇÃO DO BALANCED SCORECARD (BSC) EM UMA INSTITUIÇÃO DE ENSINO SUPERIOR

This study aims to evaluate the critical factors for the implementation of the methodology of Balanced Scorecard (BSC) in a higher education institution. The method used consisted of an exploratory research through in - depth interviews with eight managers who played an important role in the process...

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Principais autores:	Josilene Martins Rocha, Alam de Oliveira Casartelli
格式:	Artigo
语言:	Espanhol
出版:	Universidade Federal de Santa Catarina 2014-01-01
丛编:	Revista Gestão Universitária na América Latina
主题:	balanced scorecard strategic planning higher education institution
在线阅读:	http://www.redalyc.org/articulo.oa?id=319332709015
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