The importance of compatibility of Customer Relationship Management, e-marketing, and e-commerce information systems to improve business efficiency
In the conditions of dynamic global market competition, some elements of business activities, such as sales, marketing, creation of leads and loyal customers, represent some of the most important elements of a successful, efficient and sustainable business, perhaps even more important than the produ...
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| Principais autores: | , , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado: |
Union of Textile Engineers and Technicians of Serbia, Belgrade
2024-01-01
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| Series: | Tekstilna industrija |
| Assuntos: | |
| Acceso en liña: | https://scindeks-clanci.ceon.rs/data/pdf/0040-2389/2024/0040-23892404051D.pdf |
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