“EVALUATING THE EFFECTIVENESS OF VISUAL MARKETING STRATEGIES ON SOCIAL MEDIA: A CONTENT ANALYSIS OF HOTELS’ FACEBOOK PAGES IN SHARM EL-SHEIKH.”
The research aims to assess the extent to which visual marketing standards are applied through the social media platforms of hotels in Sharm El-Sheikh. It focuses on examining how visual elements such as images, videos, and multimedia content are utilized to enhance customer engagement. This researc...
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| Autors principals: | , , |
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| Format: | Artigo |
| Idioma: | Árabe |
| Publicat: |
Mansoura University, Faculty of Tourism and Hotels
2025-12-01
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| Col·lecció: | Maǧallaẗ Kulliyyaẗ Al-Sīyāḥaẗ wa Al-Fanādiq (Ǧāmiʿaẗ Al-Mansoura) |
| Matèries: | |
| Accés en línia: | https://mkaf.journals.ekb.eg/article_487194_2afebd8230a6ebddfcee15e14aff752d.pdf |
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