Don't dumb it down: The effects of jargon in COVID-19 crisis communication.
Experts are typically advised to avoid jargon when communicating with the general public, but previous research has not established whether avoiding jargon is necessary in a crisis. Using the ongoing COVID-19 pandemic as a backdrop, this online survey experiment (N = 393) examined the effect of jarg...
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| Principais autores: | , |
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| Format: | Artigo |
| Jezik: | Inglês |
| Izdano: |
Public Library of Science (PLoS)
2020-01-01
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| Serija: | PLoS ONE |
| Online dostop: | https://doi.org/10.1371/journal.pone.0239524 |
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