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Measuring Digital Destination Imagery: The Role of Naïve Bayes Sentiment Modelling in Evaluating Visitor Satisfaction from Google Maps Reviews

Hot springs in Tempuran District are an important regional tourist attraction. Therefore, this study aims to measure public perception of five hot spring destinations, namely Umbul Banyu Roso, Tirta Madu, Lintang Water Park, Ngasinan, and Tirta Sambara, as well as identify problems that affect the v...

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Bibliografische Detailangaben
Hauptverfasser: Rizal Muhammad Ilham Nova, Muliawanti Lintang, Praditya Miftakhul Wahyu Ragil
Format: Artigo
Sprache:Inglês
Veröffentlicht: EDP Sciences 2026-01-01
Schriftenreihe:E3S Web of Conferences
Online-Zugang:https://www.e3s-conferences.org/articles/e3sconf/pdf/2026/24/e3sconf_interconnects2026_03006.pdf
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