PENGARUH KOMUNIKASI PEMASARAN SOSIAL TERHADAP BRAND AWARENESS OMBUDSMAN REPUBLIK INDONESIA
The aim of this research is to analyze the effect of social marketing communications on brand awareness of Ombudsman Republic of Indonesia. Six dimensions of social marketing communications i.e. advertising, Public Relations & special events, printed materials, special items, personal selling, and s...
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| Principais autores: | , |
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| Format: | Artigo |
| Sprog: | Inglês |
| Udgivet: |
Universitas Bakrie
2014-02-01
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| Serier: | Journal Communication Spectrum |
| Fag: | |
| Online adgang: | https://journal.bakrie.ac.id/index.php/Journal_Communication_spectrum/article/view/1769 |
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