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Contingent valuation versus choice experiment: estimating the willingness to pay for organic oranges in Vietnam

Purpose – The study estimates the willingness to pay for organic oranges and identifies its influencing factors among consumers in the Mekong Delta, Vietnam. Design/methodology/approach – The study used survey data from 413 households in the Mekong Delta from March 2022 to July 2022. The choice expe...

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書誌詳細
主要な著者: Nhat Bach Ho, Dut Van Vo, Chris Rowley
フォーマット: Artigo
言語:Inglês
出版事項: Emerald Publishing 2024-11-01
シリーズ:Journal of Trade Science
主題:
オンライン・アクセス:https://www.emerald.com/insight/content/doi/10.1108/JTS-02-2024-0010/full/pdf
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