Nudging customers towards healthier food and beverage purchases in a real-life online supermarket: a multi-arm randomized controlled trial
Abstract Background Nudging is increasingly used to promote healthy food choices in supermarkets. Ordering groceries online is gaining in popularity and nudging seems efficacious there as well, but is never comprehensively tested in real-life. We evaluated the real-life effectiveness of nudging in a...
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| 主要な著者: | , , , , |
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| フォーマット: | Artigo |
| 言語: | Inglês |
| 出版事項: |
BMC
2022-01-01
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| シリーズ: | BMC Medicine |
| 主題: | |
| オンライン･アクセス: | https://doi.org/10.1186/s12916-021-02205-z |
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