The relationship between personality, customer participation, customer value and customer satisfaction in tourism service
This study discusses the effects of the Big Five personality traits, namely extraversion, openness, agreeableness, consciousness, and neuroticism, on customer participation in tourism service. Moreover, it verifies the relationship between customer participation, functional value, emotional value a...
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| Autori principali: | , |
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| Natura: | Artigo |
| Lingua: | Inglês |
| Pubblicazione: |
Varna University of Management
2019-10-01
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| Serie: | European Journal of Tourism Research |
| Soggetti: | |
| Accesso online: | https://ejtr.vumk.eu/index.php/about/article/view/395 |
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