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Influences of Global Changes to Evolution of Automotive Business

This paper focused on the analysis of global turbulences affecting the worldwide automotive business. The article looks for the answers to how new social and technological trends will change the car industry value chain. These global trends include social media, new mobility solutions and provided s...

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Autor principal: Andrea Lešková, Dušan Sabadka
Format: Artigo
Idioma:Inglês
Publicat: Institute of Technology and Business, České Budějovice 2014-01-01
Col·lecció:Littera Scripta
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Accés en línia:http://www.littera-scripta.com/influences-of-global-changes-to-evolution-of-automotive-business/
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