BRANDING PERPUSTAKAAN MELALUI AKUN INSTAGRAM DALAM MENUNJANG BAURAN PEMASARAN DIGITAL DI GRHATAMA PUSTAKA YOGYAKARTA
A library as an information center has innovated in branding libraries through social media, one of which is through Instagram. This article discusses the branding carried out by the library through the Instagram account @Balaiyanpus.Dpaddiy in an effort to support the digital marketing mix at Grhat...
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| Principais autores: | , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado: |
Universitas Negeri Malang
2023-06-01
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| Series: | BIBLIOTIKA: Jurnal Kajian Perpustakaan dan Informasi |
| Assuntos: | |
| Acceso en liña: | https://journal2.um.ac.id/index.php/bibliotika/article/view/32259 |
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