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Instagram Stories as a tool for native advertising: the specifics of selling content

The work is devoted to the consideration of the specifics of selling content in stories. The stories format is considered as relevant and effective marketing tool. Based on modern statistical data, as well as research by specialists in the field of SMM and native advertising, we highlight the main a...

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Bibliografiske detaljer
Hovedforfatter: M. V. Terskikh
Format: Artigo
Sprog:Inglês
Udgivet: Derzhavin Tambov State University 2021-06-01
Serier:Неофилология
Fag:
Online adgang:https://neophilology.elpub.ru/jour/article/view/153
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