Product development: in-house innovation or international clone? A research on different performance of technology start-ups in Vietnam
New product development (NPD) is one critical stage deciding the nature and the success of a start-up company. This research aims to compare the effectiveness of two approaches: innovation and international clone in NPD of technological start-ups in Vietnam. The paper utilises bothexploratory case s...
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| Principais autores: | , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Emerald Publishing
2015-04-01
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| coleção: | Journal of International Economics and Management |
| Assuntos: | |
| Acesso em linha: | https://jiem.ftu.edu.vn/index.php/jiem/article/view/129 |
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