Impact of Key Marketing Tools on Global Car Market Development
The purpose of the proposed study was to identify the functional patterns of influence of the marketing tools on sales of cars on the global market, to be able to predict sales volumes in the future, taking into account certain marketing tools that the company may use in a particular international m...
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| Hlavní autoři: | , |
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| Médium: | Artigo |
| Jazyk: | Inglês |
| Vydáno: |
University of Žilina
2021-10-01
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| Edice: | Communications |
| Témata: | |
| On-line přístup: | https://komunikacie.uniza.sk/artkey/csl-202104-0025_impact-of-key-marketing-tools-on-global-car-market-development.php |
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