“Little Lungs” - using digital platforms, innovative creative, and audience passion points to prevent smoking among U.S. youth
Background and challenges to implementation Nearly 9 out of 10 U.S. adult daily smokers smoke their first cigarette by age 18, making youth prevention a critical interception point. U.S. FDA's The Real Cost campaign is a nationwide public education effort targeting the nearly 10 million at-risk yo...
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| Natura: | Artigo |
| Lingua: | Inglês |
| Pubblicazione: |
European Publishing
2018-03-01
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| Serie: | Tobacco Induced Diseases |
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| Accesso online: | http://www.journalssystem.com/tid/-8220-Little-Lungs-8221-using-digital-platforms-innovative-creative-and-audience,84281,0,2.html |
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