Capable design or designing capabilities? An exploration of service design as an emerging organizational capability in Telenor – Martinkenaite
This empirical paper examines a process, starting with the managerial decision to make service design an organizational capability, and follows it as it unfolds over time within one organization. Service design has become an established business practice of how firms create new products and services...
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| Principais autores: | , , |
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| Format: | Artigo |
| Sprog: | Inglês |
| Udgivet: |
Cognitione Foundation for the Dissemination of Knowledge and Science
2017-01-01
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| Serier: | Journal of Entrepreneurship, Management and Innovation |
| Fag: | |
| Online adgang: |
http://jemi.edu.pl/uploadedFiles/file/all-issues/vol13/issue1/JEMI_Vol13_Issue1_2017_Article3.pdf
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