An empirical application of the consumer-based authenticity model in heritage tourism of the George Town historic district, Penang, Malaysia
The primary objective of this paper is to investigate the specific application of the Consumer-based Model of Authenticity (C-BA) in historic districts. The paper building upon the C-BA model and examines the direct effects between the variables, as well as the mediating role of tourists' involvemen...
שמור ב:
| Principais autores: | , , , |
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| פורמט: | Artigo |
| שפה: | Inglês |
| יצא לאור: |
Elsevier
2024-09-01
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| סדרה: | Heliyon |
| נושאים: | |
| גישה מקוונת: | http://www.sciencedirect.com/science/article/pii/S2405844024142855 |
| תגים: |
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