Dynamics of the world's most valuable global brands in geographic context
Currently, global brands have a significant impact not only on the economy, but also on other social processes. Huge financial, production and human resources are concentrated in global brands. Academic interest in global brands has been growing rapidly since 2005. The phenomenon of global brands at...
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| Principais autores: | , |
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| Format: | Artigo |
| Sprog: | Inglês |
| Udgivet: |
Vinnytsia National Technical University
2024-12-01
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| Serier: | Innovation and Sustainability |
| Fag: | |
| Online adgang: | https://inns.vn.ua/journals/tom-4-4-2024/dinamika-vartosti-naydorozhchikh-globalnikh-brendiv-v-geografichnomu-konteksti |
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