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Readiness Factors and Consumer Acceptance of Technology in Mobile Telephony

This study aims at analyzing the variables of use and contact of users regarding to products and services of mobile phone technology. Technological innovation stands in the enterprise, enabling growth and creation of new products and services. In the theoretical framework, we used the technology re...

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Autors principals: Lucilla Andrade Sousa Cunha, Jussara Goulart da Silva, Rejane Alexandrina Domingues Pereira do Prado, Marli Auxiliadora da Silva
Format: Artigo
Idioma:Inglês
Publicat: UNIVERSIDADE NOVE DE JULHO 2014-06-01
Col·lecció:International Journal of Innovation
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Accés en línia:https://periodicos.uninove.br/innovation/article/view/10076
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