Managerial response to stockouts: the effect of remedies on consumer behavior
Abstract Stockouts remain a significant problem for retail firms. Estimates of stockout rates in the past fifty years consistently averaged approximately 8 percent. The consequences of stockouts transcend the retail store to include its supporting supply chain. In addition to the effect on the behav...
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| Auteurs principaux: | , |
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| Format: | Artigo |
| Langue: | Inglês |
| Publié: |
Associação Brasileira de Engenharia de Produção (ABEPRO)
2016-03-01
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| Collection: | Production |
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| Accès en ligne: | http://www.scielo.br/scielo.php?script=sci_arttext&pid=S0103-65132016000100066&lng=en&tlng=en |
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