PENGARUH FAKTOR PSIKOLOGIS KONSUMEN SEBAGAI PENDORONG KEPUTUSAN PEMBELIAN ONLINE

The research's purpose is to examine the effect of consumers' psychological factors consist of motivation, perception, learning, beliefs, and attitudes toward online purchase decisions. This research focuses on Gen Z in the Malang Raya that have made purchases through the marketplace especially Shop...

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Номзүйн дэлгэрэнгүй

Үндсэн зохиолчид:	Rena Feri Wijayanti, Tri Yulistyawati Evelina, Lina Budiarti, Joni Dwi Pribadi
Формат:	Artigo
Хэл сонгох:	Indonésio
Хэвлэсэн:	Universitas Islam Darul Ulum 2023-10-01
Цуврал:	Journal of Management and Accounting
Нөхцлүүд:	psychological consumer online shopping purchase decision
Онлайн хандалт:	https://e-jurnal.unisda.ac.id/index.php/J-MACC/article/view/4773
Шошгууд:	Шошго нэмэх Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!