Analysing online travel reviews to identify temporal changes of a destination image
The goal of this study is to examine how destination image and destination sentiment change over time using content from online travel reviews. We explore the evolution of Finland’s destination image from 2013 to 2018 by analysing 10,197 unstructured Chinese travel reviews. With a mixed analysis ap...
Bewaard in:
| Hoofdauteurs: | , , |
|---|---|
| Formaat: | Artigo |
| Taal: | Inglês |
| Gepubliceerd in: |
Varna University of Management
2022-08-01
|
| Reeks: | European Journal of Tourism Research |
| Onderwerpen: | |
| Online toegang: | https://ejtr.vumk.eu/index.php/about/article/view/2447 |
| Tags: |
Geen labels, Wees de eerste die dit record labelt!
|