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Price and Profit Optimization for Financial Services

Prospective customers of financial and insurance products can be targeted based on the profit the provider expects to earn from them. We present a model for individual expected profit and two alternatives for calculating optimal personalized prices that maximize the expected profit. For one of these...

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Hlavní autoři: Catalina Bolancé, Montserrat Guillen, Jens Perch Nielsen, Fredrik Thuring
Médium: Artigo
Jazyk:Inglês
Vydáno: MDPI AG 2018-02-01
Edice:Risks
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On-line přístup:http://www.mdpi.com/2227-9091/6/1/9
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