Analysis of the Discourse Text of Tropicana Slim Sweetener Product Advertisement Based on Guy Cook's Theory
This research aims to describe and map the use of textual elements in the advertising discourse of Tropicana Slim sweetener products. The approach used in this research is Guy Cook's advertising discourse analysis, which focuses on the form of the text. The data in this study are in the form of wor...
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| Principais autores: | , |
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| 格式: | Artigo |
| 語言: | Inglês |
| 出版: |
Bina Nusantara University
2025-10-01
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| 叢編: | Lingua Cultura |
| 主題: | |
| 在線閱讀: | https://journal.binus.ac.id/index.php/lingua/article/view/13036 |
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