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The Complex Dynamics of Bertrand-Stackelberg Pricing Models in a Risk-Averse Supply Chain

We construct dynamic Bertrand-Stackelberg pricing models including two manufacturers and a common retailer in a risk-averse supply chain with the uncertain demand. The risk-averse supply chain follows these strategies: Bertrand game between the two manufacturers and Stackelberg game between the manu...

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Detalles Bibliográficos
Principais autores: Junhai Ma, Qiuxiang Li
Formato: Artigo
Idioma:Inglês
Publicado: Wiley 2014-01-01
Series:Discrete Dynamics in Nature and Society
Acceso en liña:http://dx.doi.org/10.1155/2014/749769
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