Les leviers de différenciation face à une innovation banalisée en station de montagne : attractivité des snowparks et positionnement des stations
Terrain parks appeared in mountain resorts in the late 1990s. Their creation has widely participated in the renewal of winter sports’s offer in the 2000s. Quickly becoming widespread, they turned out to be essential, urging the managers of winter sports resorts to favour differentiation in a competi...
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| Principais autores: | , , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado: |
Éditions Touristiques Européennes
2015-12-01
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| Series: | Mondes du Tourisme |
| Assuntos: | |
| Acceso en liña: | http://journals.openedition.org/tourisme/1031 |
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