The antecedents of patient experience of aesthetic clinic and its impact on revisit intention
Purpose: Aesthetic clinics have expanded dramatically in recent years due to social media trends. This study aims to examine the antecedents of patient experience: product quality, service encounter, servicescape, outcome quality, electronic word of mouth (EWOM) on cognitive experience (CE) and affe...
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| Autori principali: | , , |
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| Natura: | Artigo |
| Lingua: | Inglês |
| Pubblicazione: |
AOSIS
2023-11-01
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| Serie: | South African Journal of Business Management |
| Soggetti: | |
| Accesso online: | https://sajbm.org/index.php/sajbm/article/view/3832 |
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