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PENGARUH STRATEGI INOVASI TERHADAP KINERJA OPERASIONAL INDUSTRI BATIK DI YOGYAKARTA

The aim of this research is to examine the effect of innovation strategy to operational performance of batik industry in Yogyakarta. Dimensions of innovation strategy are leadership orientation (being a leader or follower), types of innovation (process and product), source of innovation (internal an...

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Autore principale: Yekti Utami
Natura: Artigo
Lingua:Inglês
Pubblicazione: Universitas Muhammadiyah Magelang 2009-10-01
Serie:Jurnal Analisis Bisnis Ekonomi
Accesso online:http://journal.ummgl.ac.id/index.php/bisnisekonomi/article/view/307
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