Environmentally sustainable apparel merchandising of recycled cotton-polyester blended garments: Analysis of consumer preferences and purchasing behaviors

This research work examines how consumer behavior and purchasing pattern are affected by recycled cotton-polyester blended clothing, with a particular emphasis on sustainable apparel merchandising. The use of recycled materials has drawn a lot of attention as environmental sustainability in the fash...

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Principais autores:	Arnob Dhar Pranta, Md. Tareque Rahaman, Md. Reazuddin Repon, Abdullah Al Rakib Shikder
Formato:	Artigo
Idioma:	Inglês
Publicado em:	Elsevier 2024-09-01
coleção:	Journal of Open Innovation: Technology, Market and Complexity
Assuntos:	Recycled apparel Sustainable fashion Green merchandising Eco-friendly clothing Consumer behavior Apparel merchandising
Acesso em linha:	http://www.sciencedirect.com/science/article/pii/S2199853124001513
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