Pengaruh promosi, lokasi, dan kualitas layanan terhadap keputusan pembelian nasabah Bank Mandiri Surabaya
Today, competition in banking sectors has been very tight, and therefore, in order the banks can survive they have to provide excellent services. Besides, they should also pay attention to the promotion activity, location, and quality of service so that they can attract customers. This study attempt...
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| Hauptverfasser: | , |
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| Format: | Artigo |
| Sprache: | Inglês |
| Veröffentlicht: |
Research Center and Community Services
2015-10-01
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| Schriftenreihe: | Journal of Business & Banking |
| Schlagworte: | |
| Online-Zugang: | https://journal.perbanas.ac.id/index.php/jbb/article/view/478 |
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