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EXPRESSIVENESS OF THE ENTREPRENEUR'S INNOVATION CAPABILITY IN THE INTERNATIONALIZATION PROCESS

With digital transformation driving business competitiveness, organizations face the necessity of conquering international markets. In this process of internationalization, numerous dimensions need to be explored, among which the capacity to innovate stands out. By theoretically exploring this dime...

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Hlavní autoři: Yákara Vasconcelos Pereira, Monalisa Tatiane de Medeiros Freitas
Médium: Artigo
Jazyk:Português
Vydáno: Universidade de Caxias do Sul 2024-07-01
Edice:Revista Brasileira de Gestão e Inovação
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On-line přístup:https://sou.ucs.br/revistas/index.php/RBGI/article/view/544
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