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Twelve years' experience with direct-to-consumer advertising of prescription drugs in Canada: a cautionary tale.

Direct-to-consumer advertising (DTCA) of prescription drugs is illegal in Canada as a health protection measure, but is permitted in the United States. However, in 2000, Canadian policy was changed to allow 'reminder' advertising of prescription drugs. This is a form of advertising that states the b...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awduron: Barbara Mintzes, Steve Morgan, James M Wright
Fformat: Artigo
Iaith:Inglês
Cyhoeddwyd: Public Library of Science (PLoS) 2009-05-01
Cyfres:PLoS ONE
Mynediad Ar-lein:http://europepmc.org/articles/PMC2682647?pdf=render
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