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Book Review Hospitality Marketing: Principles and Practice (2nd ed.)

The ideal person to write a review of books is definitely someone who has written a textbook himself. Bowie and Buttle indeed have made a promising effort to disseminate an important perspective on a subject related to hospitality. One might be quick to conclude that this text is just a dime a doze...

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Dades bibliogràfiques
Autors principals: David Bowie, Francis Buttle
Format: Artigo
Idioma:Inglês
Publicat: UUM Press 2010-12-01
Col·lecció:Malaysian Management Journal
Accés en línia:https://e-journal.uum.edu.my/index.php/mmj/article/view/8970
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