The role of E-CRM in facilitating Tourism Destination selection )Case Study: Tehran travel agencies)
Today, customer orientation is one of the most important marketing indicators in the tourism system. On the other hand, one of the most up-to-date and efficient programs or strategies for attracting, retaining and satisfying customers is managing electronic communication with the customer. In this r...
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| Principais autores: | , |
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| Format: | Artigo |
| Sprog: | Persa |
| Udgivet: |
Allameh Tabataba'i University Press
2023-06-01
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| Serier: | Muṭāli̒āt-i Mudīriyyat-i Gardishgarī |
| Fag: | |
| Online adgang: | https://tms.atu.ac.ir/article_15985_86eb52225828e0d49d4b8effb8281993.pdf |
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