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Offline visit intention of online patients: the Grice’s maxims and patient involvement

Abstract Online Healthcare Consulting Services (OHCS) can benefit physicians and patients. However, it is unclear how OHCS and what types of persuasive content enhance patients’ intentions to visit offline. Based on the Elaboration Likelihood Model (ELM) and Grice’s maxims of the Cooperative Princip...

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Hlavní autoři: Xianye Cao, Yongmei Liu, Zian Fang, Zhangxiang Zhu
Médium: Artigo
Jazyk:Inglês
Vydáno: BMC 2025-03-01
Edice:BMC Medical Informatics and Decision Making
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On-line přístup:https://doi.org/10.1186/s12911-025-02861-8
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