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EFFECT OF SERVICE QUALITY ON CUSTOMER SATISFACTION, CUSTOMER DELIGHT AND CONSUMER LOYALTY AT LEGENDARY RESTAURANTS IN MALANG CITY

The competition in the restaurant industry is very tight, with many competitors that have sprung up with various strategies, such as providing the best quality of service to their consumers. This is also experienced by legendary restaurants A, B, C, and D, which have been selling culinary specialtie...

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Detalhes bibliográficos
Principais autores: Sahrul Dwi Riyadi, Agustina Shinta Hartati Wahyuningtyas, Dwi Retno Andriani
Formato: Artigo
Idioma:Inglês
Publicado em: University of Brawijaya 2023-10-01
coleção:AGRISE
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Acesso em linha:https://agrise.ub.ac.id/index.php/agrise/article/view/1144
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