US consumers’ willingness to pay for scouting and integrated pest management-related services offered by landscape service providers

Landscape pest management has traditionally relied on pesticides, but growing consumer interest in environmentally conscious practices is changing market expectations. A choice-based conjoint survey of 1,000 respondents evaluated willingness to pay for scouting-based integrated pest management (IPM)...

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Autori principali:	Andrew Hamilton Jeffers, Michael Vassalos, Bridget Behe, William C. Bridges, Qi Jiang, Sarah A. White
Natura:	Artigo
Lingua:	Inglês
Pubblicazione:	Cambridge University Press
Serie:	Agricultural and Resource Economics Review
Soggetti:	consumer preferences discrete choice experiment (DCE) integrated pest management (IPM) landscape services market segmentation mixed logit model pest management scouting services sustainable landscaping willingness to pay (WTP)
Accesso online:	https://www.cambridge.org/core/product/identifier/S1068280526100355/type/journal_article
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