The Influence of Product Price, Outlet Location, and Discounts on the Interest to Rebuy
Product prices, outlet locations, and discounts are several important factors in influencing consumer repurchase intentions. Reasonable and affordable prices can encourage consumers to buy products again. Strategic and easily accessible sales locations can also increase consumer interest in repurch...
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| Autors principals: | , , |
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| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
Bandung: Prodi Manajemen FE Universitas Langlangbuana
2024-04-01
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| Col·lecció: | Almana: Jurnal Manajemen dan Bisnis |
| Matèries: | |
| Accés en línia: | http://journalfeb.unla.ac.id/index.php/almana/article/view/2314 |
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