AVALIAÇÃO DA QUALIDADE DOS SERVIÇOS DE EDUCAÇÃO A DISTÂNCIA NO ENSINO SUPERIOR: PROPOSTA E AVALIAÇÃO DE ESCALA DE MENSURAÇÃO

In private higher education, one of the major challenges is to measure the perceived quality of distance education services. Based on the marketing literature, the article analyzed the dimensions of the perceived quality of the distance education service of a community institution of higher educatio...

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Hlavní autoři:	Aléssio Bessa Sarquis, João Coelho Soares, Carolina Bez Batti Hübbe, Vilmar Gonçalves, Rosana da Rosa Portella Tondolo
Médium:	Artigo
Jazyk:	Espanhol
Vydáno:	Universidade Federal de Santa Catarina 2018-01-01
Edice:	Revista Gestão Universitária na América Latina
Témata:	marketing quality of services perceived quality distance education
On-line přístup:	http://www.redalyc.org/articulo.oa?id=319356599015
Tagy:	Přidat tag Žádné tagy, Buďte první, kdo vytvoří štítek k tomuto záznamu!