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The Potential of YouTube for Promoting Reading among Adolescents: A Case Study

This article presents the results of a media monitoring study of the BookTube community content on the YouTube platform. The research also includes the development of recommendations for stakeholders. Method. The media monitoring of the Ukrainian BookTube was conducted using the social media and on...

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Autor principal: Oleksandra Kovalova
Format: Artigo
Idioma:Inglês
Publicat: Taras Shevchenko National University of Kyiv 2025-06-01
Col·lecció:Актуальні питання масової комунікації
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Accés en línia:https://cimc.knu.ua/article/view/3276
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