Applying the Hybrid Model of Q-Methodology and Kansei Engineering in Identification of Customer Requests and Grouping Them
Kansei engineering or emotion engineering is one of effective means to identify the emotional needs of the users. In this research, a different tool in identification and classification of emotional terms for Kansei engineering is used, named as Q methodology. Since we face with a qualitative issue...
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| Principais autores: | , , |
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| Formato: | Artigo |
| Idioma: | Persa |
| Publicado em: |
Shahid Beheshti University
2016-11-01
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| coleção: | چشمانداز مدیریت صنعتی |
| Assuntos: | |
| Acesso em linha: | https://jimp.sbu.ac.ir/article_87222_5a095bae56dacff0b3baf6044800271e.pdf |
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