Price and Quality Strategy Considering the Adoption of Blockchain: Traceability Effect vs. Spillover Effect
In this paper, we examine how blockchain adoption affects leading firms. On the one hand, the traceability effect enabled by blockchain helps leading firms attract more customers from lagging firms by signaling product quality. On the other hand, blockchain adoption may also generate a spillover eff...
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| Autors principals: | , |
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| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
MDPI AG
2026-05-01
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| Col·lecció: | Mathematics |
| Matèries: | |
| Accés en línia: | https://www.mdpi.com/2227-7390/14/11/1834 |
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