Unveiling the path to innovation: Exploring the roles of big data analytics management capabilities, strategic agility, and strategic alignment
Big data are known to improve operational efficiency, competitiveness, and performance. Despite these unprecedented benefits, the understanding of how big data transform organizational processes remains limited. To address this gap, this research empirically investigates how big data analytics manag...
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| Hauptverfasser: | , , , , |
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| Format: | Artigo |
| Sprache: | Inglês |
| Veröffentlicht: |
Elsevier
2025-01-01
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| Schriftenreihe: | Journal of Innovation & Knowledge |
| Schlagworte: | |
| Online-Zugang: | http://www.sciencedirect.com/science/article/pii/S2444569X24001823 |
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