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THE CHOICE OF TOOL FOR ASSESSING THE COMPETITIVENESS OF AN INDUSTRIAL ENTERPRISE AS A MECHANISM FOR IMPROVING THE CAPACITY OF ITS INTANGIBLE ASSETS

The article considers features of development of the mechanism of increase of the potential intangible assets of industrial enterprises through the selection of the tool for assessing the competitiveness of an industrial enterprise with the purpose of monitoring the effectiveness of implemented solu...

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Hlavní autor: I. Buzurnaya
Médium: Artigo
Jazyk:Inglês
Vydáno: Publishing House of the State University of Management 2016-10-01
Edice:Вестник университета
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On-line přístup:https://vestnik.guu.ru/jour/article/view/411
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