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Optimization of marketing communications of trade enterprises in modern conditions

The main directions of development of marketing communications of commercial enterprises in modern conditions are analyzed in the article. The purpose of the article is to reveal and substantiate the prospects of development of marketing communications of commercial enterprises and offer the directi...

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Autors principals: Marusinina Elena, Mushketova Natalia, Gushchina Elena, Vitalieva Elena
Format: Artigo
Idioma:Inglês
Publicat: EDP Sciences 2023-01-01
Col·lecció:E3S Web of Conferences
Accés en línia:https://www.e3s-conferences.org/articles/e3sconf/pdf/2023/40/e3sconf_escp2023_08029.pdf
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