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CONDITIONS FOR APPLYING A MARKETING APPROACH BY BULGARIAN VEGETABLE PRODUCERS

The purpose of the article is to outline the prerequisites for the implementation of marketing activities by Bulgarian vegetable producers. Improving the effectiveness of marketing activities can be achieved only if the necessary prerequisites for this are created(Borisov, Radev and Nikolov, 2019)....

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Autor principal: Teodor Radev
Format: Artigo
Idioma:Inglês
Publicat: BelloPrint Pazardjik 2021-09-01
Col·lecció:Journal of Bio-Based Marketing
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