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Regression Analysis to Identify Relationship between Service Failure, Service Recovery, Customer Satisfaction and Loyalty in Food Delivery Platform

We explored the relationship and impact of service failures, acceptance of service recovery strategy, post-recovery satisfaction, and loyalty in the food delivery service industry. We used the convenience sampling method and adopted an online questionnaire survey on food delivery services for consum...

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Autori principali: You-Jie Huang, Shu-Chia Chang, Yi-Shin Lin, Ho-Yi Chan, Wei-Ting Chang
Natura: Artigo
Lingua:Inglês
Pubblicazione: MDPI AG 2024-08-01
Serie:Engineering Proceedings
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Accesso online:https://www.mdpi.com/2673-4591/74/1/28
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