Internet traffic and firm performance in big-ticket sectors: there are two sides of the coin
The importance of well-established and customer-friendly firms’ websites has increased in the context of the digitalization of the economy. The COVID-19 pandemic has become a new driver for the development of Internet communications between manufacturers and consumers. This article explores the rel...
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| Principais autores: | , , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Universidad Politécnica Salesiana
2022-04-01
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| coleção: | Retos |
| Assuntos: | |
| Acesso em linha: | https://revistas.ups.edu.ec/index.php/retos/article/view/5873 |
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