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The Synergy of Emergency Alerts and social media: An Evaluation with the Emergency Alert and Social Media Engagement Test

Using the innovative Emergency Alert and Social Media Engagement Test (EASE Test), this study examines how the dynamics of emergency communication are changing and how conventional emergency alerts and social media engagement may work together. The results of the data analysis show that participants...

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Autors principals: Maksudovna Vafaeva Khristina, Singh Digvijay, Banoth Ramesh, Arora Rishabh, Sharma Sapna
Format: Artigo
Idioma:Inglês
Publicat: EDP Sciences 2024-01-01
Col·lecció:BIO Web of Conferences
Matèries:
emergency communication
social media
alert response
public engagement
synergy evaluation
Accés en línia:https://www.bio-conferences.org/articles/bioconf/pdf/2024/05/bioconf_rtbs2024_01074.pdf
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